The Board

Breaking down Barriers

We are excited to welcome you to the Hungarian British Business Alliance!

According to our slogan, which is “MAKING CONNECTIONS, BUILDING BRIDGES” we seek to provide you with the opportunity to meet like-minded people and lifelong friends as we all collaborate towards mutual success for our companies, organisations, and countries.

Susanna Toth

Founder & CEO

Susanna Toth has built up a vast network of senior contacts and decision-makers on a global basis with different industry partners and customers of all types like KPMG, Harley-Davidson, Kraft Food, RTL TV, MOL Zrt, the Hungarian Counter Terrorism Centre, US Airforce base in Kandahar, etc.


Susanna was the Founder and CEO of the H-Net Language Center Ltd in Budapest for 20 years and secured a 10-year contract with the UK and Hungarian Ministry of Defence to provide NATO STANAG complex language learning test system. She successfully founded and organised the Bridgehead-NOTworking International Business event in London and the UK-Central Europe Business Summit.


Her purpose is to assist overseas partners to accelerate sustainable growth without cross-cultural barriers; to reach their goals and subsequently collect generous profits. With an experienced international network, she provides a boutique service to help clients develop a capacity to set up, invest and expand in the UK, supported by the delivery of services and events to expand their connections worldwide and fuel international trade.

Peter Wilcock

Non-Exec Chairman

Board Advisor, Chairman, Author, Personal Coach and mentor Peter Wilcock MBA has travelled a fascinating journey through the business world, or jungle as he would call it. His corporate experience with Unilever, Seagram’s, Comcast, ntl and Virgin saw him rise to the top of the corporate ladder and his leading role in creating the UK Cable industry taught him the power of thought within the business world.

Starting out with zero cable customers as Sales & Marketing Director at Comcast UK, his leadership resulted in the business achieving industry record customer acquisitions as he pioneered the uptake of cable telephony and tv. During this period he also founded the very first dedicated football channel (Boro Tv) which was to set the trend of every premier football club today producing their own channel.

Following the acquisition of Comcast by ntl, Peter became a senior exec in the leadership team, and as ntl embarked on the consolidation of the disparate cable industry his division grew managing 6 million customers, 12,000 staff and over £2.5 billion in revenues. The journey from zero to 6 million had been accomplished.


Paul Smolinski

Head of Global Partnerships

Paul Smolinski brings a wealth of knowledge and connections to HBBA, having previously been a top executive in the designer fashion sector and, more recently, the global networking & events industry as managing director of Introbiz & Introbiz Expo’s.
 Paul has worked with Sir Richard Branson, Lord Sugar, Grant Cardone, Michelle Mone, Hilary Devey, Les Brown, Dr John Demartini, Brian Tracy, Sharon Lechter, Kevin Green, Jairek Robbins, Tom Zigglar and hundreds more top entrepreneurs and sports star speakers. Paul would like to collaborate with other countries, broadening international connections and relationships, and doing business in other countries as well as Hungary, such as Oman and SouthAfrica.

ErikaSzitaSzegedi-min (1)

Dr Erika Szita-Szegedi 

Legal Advisor

John McKeown

John McKeown